ETERNAL MUSE

this is your sign to put Eternal Muse overnight heatless curler on your christmas wishlist for Santa. 2025 will be the year for your hair to be the best version it’s ever been! Cutting out heat damaging hair styling and letting us curl the hair for you as you sleep sounds like a win-win! ☝️✨ @Aleksandra

But in all seriousness, would this not be an immediate green flag? We often see comments saying: ‘My partner HATES when I wear heatless curlers to bed’… but loves the results in the morning, right?✨ We get it—some curlers look a little extra at bedtime. But our Jumbo size = jumbo volume and those big, bouncy curls are worth it. Plus, it’s way more comfortable than you think (and way better than frying your hair with heat). 🔥 Would you still rock your heatless curls even if your partner hated them? Or do they secretly love the results too? CC: @Zhenya Spitsyna

WAIT, YOU CAN WASH YOUR HEATLESS CURLER?! 🧼👀 Washing your Eternal Muse overnight heatless curler is essential to keeping it clean, fresh, and ready to give you perfect curls every time. You should wash it every 6–8 weeks to remove any product buildup or oils that naturally transfer during use. 🫧🚿

Gym-Ready Hair Hack: Overnight Heatless Curls! Did you know you can style your hair while you work out? Start your gym routine with a heatless curler. By the time you’ve finished, you’ll have effortless, bouncy curls ready to steal the spotlight. Perfect for the gym, quick errands, or even spotting your crush mid-workout. No heat, no fuss—just beautiful, salon-worthy heatless curls. Ready to try the ultimate time-saving hair hack? Perfect every time with Eternal Muse ✨ CC: @Aleksandra

Of course Eternal Muse listened when you asked for a curler made for a more effortless styling when using the overnight unicorn curl method. Despite our heatless curlers being the softest and most comfortable option worldwide - some of you fell in love with this method of wrapping and asked for something shorter that stays in place all night, and we did just that ✨ Stay tuned for the launch tomorrow 🚀 CC: @Zhenya Spitsyna @Aleksandra

Joke’s on him— I planned my hairstyle in my sleep and Eternal Muse did the work for me. 💤 I barely had to do anything. Just took out my Jumbo size curler and boom, bouncy, voluminous curls in seconds. No heat, no damage, just perfect overnight hair styling. ✨ The real question is… will his mum love me as much as my curls? 🤭💁‍♀️ CC: @Zhenya Spitsyna

“I can find it for like 15$ cheaper anywhere else…?!” True - you can… but here’s a friendly reminder that you will need to sleep with it and most heatless curlers are stuffed with hard foam, making them extremely uncomfortable for overnight use. Eternal Muse specialises in overnight heatless curlers with elongated cotton filling for pillow-like softness, giving you beautiful curls and a restful sleep. Comfort and results, all in one ✨ CC: @Zhenya Spitsyna @Aleksandra

AND ITS BACK IN STOCK! 👀 Naturally, Eternal Muse heard you when you requested a curler designed for easier styling with the overnight unicorn curl method. While our heatless curlers are already the softest and most comfortable in the world, some of you embraced this wrapping technique and wanted a shorter option that stays secure all night — and that’s exactly what we created ✨ CC: @Zhenya Spitsyna @Aleksandra

Wake up with beautiful, heatless curls that give you the confidence to own any room. ✨ The Arion curler is specially designed for side sleepers, making overnight curls more comfortable than ever. No heat, no damage—just stunning, natural curls that last all day. 🌙💫 Feel the difference when your hair matches your main character energy. With Arion, every morning is your moment to shine. 🌟 CC: @Aleksandra

SHOW US THE BACK!!! 📢✨ Despite our page being filled with how the heatless overnight curls look from the back + a whole highlights section pinned on our profile, we still get this comment a lot. If you are having issues with how the back of the hair looks it could be down to either the hair prep, the hair wrapping technique OR the overnight curls you are using is not from Eternal Muse. Do we need another heatless curl tutorial? 👀 CC: @Zhenya Spitsyna

STOP making these mistakes and achieve perfect heatless curls every time! ✨ We can’t emphasize enough the common mistake that many make with heatless curls: using sections that are too large and wrapping them too loosely. This video tutorial on heatless curls will guide you through the steps to get bouncy and long-lasting curls, whether overnight or during the day. You’ll thank us later! CC: @Aleksandra

Heatless overnight curls are proven to work on all hair types, it’s important to follow the right wrapping technique for your specific type and length. These comments do often come from those who purchased a “dupe”, but if you are an Eternal Muse girlie and have any questions - we have a list of tailored overnight curl tutorials for you ✨ CC: @Aleksandra

When you don’t need to sacrifice your beauty sleep for heatless overnight curls anymore… 💫 Watch how Eternal Muse curlers transform your hair (and your confidence). Perfect overnight curls, no heat, all vibes ✨ CC: @Aleksandra

FUN FACT: Since the “unicorn” 🦄 has lost its horn, we needed to find a new name… it was only fair to stick with the ‘horse theme’. We chose the name Arion, 🐎 (pronounced R-ee-on) a name inspired by Greek mythology’s legendary horse. It also famously had a small ‘bump’ on top of the head - which perfectly fit with the new curler’s velvet grip attachment. Arion symbolises grace and refinement, which captures our journey of transforming a viral trend unicorn heatless curl trend into a truly superior styling tool for side-sleepers! Who knows, maybe it will soon become the most favourite heatless hair styling tools for all hair and beuaty enthusiasts in 2025! 👀✨ CC: @Aleksandra

💡 Can Heatless Curls Cause Hair Loss? The Truth from a Specialist 💡 There’s a lot of misinformation online about heatless curls and traction alopecia, so we took this to a trichologist for a professional scalp analysis. Here’s what you need to know: 🔹 Traction alopecia is caused by prolonged tension on hair follicles, often from tight hairstyles, heavy extensions, or harsh styling tools. 🔹 Not all heatless curlers are the same—hard, rigid curlers can create pressure on follicles, leading to weakened hair over time. 🔹 Soft, flexible curlers (like Eternal Muse) allow for styling without excessive pulling or pressure, making them a safer alternative when used correctly. 🔹 Our trichologist confirmed: No signs of traction alopecia were found in individuals using Eternal Muse curlers nightly for over a year. 📌 Bottom line? Heatless curls are not inherently damaging, but the material, design, and how you use them matters. Protect your hair by choosing the right tools and avoiding excessive tension. CC: @Zhenya Spitsyna

‘My husband would leave me if I turned up to bed with a heatless curler in.’ 👀 But would they, though? With Eternal Muse, our curlers are designed to be as chic as they are functional. No awkward bulk, no questionable DIY hair hacks—just sleek, thoughtful tools that fit right into your nighttime hair styling routine. And let’s be honest, when you wake up with bouncy, flawless curls, your partner will probably forget you ever had it on. What matters is the instant mood boost you get when you look and feel your best, right?!? ✨ CC: @Aleksandra

“Who cares what your hair looks like?” We do! 🙌 Your hair can be the ultimate confidence booster—especially when you’re heading to a big job interview. Our original heatless curler lets you create stunning, damage-free curls while you sleep, so you wake up ready to conquer the day. Skip the heat tools and let overnight curls give you that polished, professional look with zero effort in the morning. Feel confident. Look your best. Let your hair do the talking—and let us do the hair styling while you rest. ✨ CC: @Aleksandra

The beauty of including heatless hair styling in 2025 is how fast you can transform your whole look. Just wrap your hair in your favourite size curler from Eternal Muse and let us do the hair styling for you overnight - all you’ll need to do when you’re ready is remove, shake and just like that your hair looks like you’ve spent hours at a hair salon ✨ CC: @Zhenya Spitsyna

Will heatless overnight curls work in minus temperature, and most importantly, will the curls hold in cold weather? When paired with our Quintessence hair mist, the curls actually hold x2 longer in colder weather - tried and tested! One more reason to choose Eternal Muse for your heatless hair styling routine! ✅ CC: @Zhenya Spitsyna

Heatless Overnight Curls - PRO Level ✅ here’s the top tips and tricks on how you can perfect your overnight heatless hair styling routine using the “Doughnut” technique for wrapping your hair. If you are a beginner- we recommend starting out with the traditional method first before trying this - it’s important to wrap in small sections and let us to the rest of the hair styling for you as you sleep 🤝✨ CC: @Aleksandra